FAVOURITE THING TO DO
so welcome to part two of my sketchbooks from university! i have to say in hindsight i adored this project so much whilst i really didn't enjoy my time at uni. i completely adore cath kidston and having to do an entire project on the brand and herself was such a pleasure and something i found really interesting. i created two final outcomes that i photographed with the lovely olivia and jazmine, which i might share soon!
all of the pages from the sketchbook (both photographed and not, just so you get the picture of the work i did!):
main focus for the project and the initial response • an introduction to cath kidston • cath kids ton's inspirations • vogue about cath kidston (analysed) • brand introduction • first shop • first print • first collection • print history • past collections • cath kidston fashion • 2004 • the (international and national) expansion of cath kidston • stock lists and store locations • customer profile • celebrities with cath kidston • coming up roses • coming up rose talk at the cheltenham literature festival • comments on the notes taken at the festival • visual merchandising • cath kidston press releases • the cath kidston blog • twitter and pinterest • facebook • autumn/winter 2013 catalog • fashion promotion • collaborations • events • working with bloggers • the future • own fashion promotion imaging work for cath kidston • thumbnails • editing • examples of where the photograph would be used x2
all of the pages from the sketchbook (both photographed and not, just so you get the picture of the work i did!):
main focus for the project and the initial response • an introduction to cath kidston • cath kids ton's inspirations • vogue about cath kidston (analysed) • brand introduction • first shop • first print • first collection • print history • past collections • cath kidston fashion • 2004 • the (international and national) expansion of cath kidston • stock lists and store locations • customer profile • celebrities with cath kidston • coming up roses • coming up rose talk at the cheltenham literature festival • comments on the notes taken at the festival • visual merchandising • cath kidston press releases • the cath kidston blog • twitter and pinterest • facebook • autumn/winter 2013 catalog • fashion promotion • collaborations • events • working with bloggers • the future • own fashion promotion imaging work for cath kidston • thumbnails • editing • examples of where the photograph would be used x2
lots of love,
lily
lily